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2008 Seminar Series - Sunday 31 August
 
| What is Corporate Social Responsibility?
Practical ways to reduce power, waste and water in your business
Speaker: Rob Cawthorne - Carbon Reduction Institute, Keynote Speaker
Time: 10:00AM – 11:15AM
Cost: $75 (tickets are tax deductible)
Corporate Social Responsibility (CSR) is a concept that relates to companies having an obligation to consider the interests of customers, employees, communities and environmental responsibilities in all aspects of their operations. CSR aims to improve the bottom line and create added value through responsible business practices.
In this highly topical session, you will learn how to implement CSR practises in your spa or salon to improve your corporate and environmental sustainability. Discover industry benchmarks for reducing your environmental impact and practical ways to reduce power, waste and water in your spa or salon.
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| Discover ingredient properties - Organic vs Natural
Speaker: Narelle Chenery - One Group
Time: 12:00PM – 1:15PM
Cost: $65 (tickets are tax deductible)
Do you know what “natural”, “organic” and “certified organic” means on a cosmetic label? Do you know how they affect you and your body? Do you know what to look for?
This fascinating session will teach you about what is a truly ‘organic’ or natural product and what the ingredients are in non-natural products. Gain an understanding of how these product are made, the purpose of ingredients, perceived product ‘nasties’ and the alternatives available. You will also explore the growth trends of organic skincare within the spa and beauty industry and consumer perceptions of these products.
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| Marketing techniques to make your business stand out in this challenging economic climateSpeaker: Lani Tuckfield,
Em Squared Consulting (formerly VIP Salon Marketing)
Time: 2:00PM – 3:15PM
Cost: $65 (tickets are tax deductible)
Are you doing everything you can to generate referral business and do you have a better online presence than your competition? This presentation is about making sure your answer is a resounding yes. We will look at:
• customer incentives to increase referral business
• word of mouth marketing opportunities your competitors don’t even know about
• why having a website is a must
• why having a bad website is worse than having no website at all
But most of all, this presentation is about walking away with some simple and actionable ideas that you can implement immediately to generate new business. We will even look at real world examples of success stories in Spa and Beauty industry.
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| Introducing Knowledge - Understanding the skin
Speaker: Marco Guidetti - Clinical Skincare
Time: 4:00PM – 5:15PM
Cost: $65 (tickets are tax deductible)
Did you know most skin problems are caused by heavy metals? Large pores have nothing to do with oily skin? Or that sun protection has little to do with sun blocks?
Marco Guidetti, Licensed Swiss Para-Medical Aesthetician and Trainer, is a leader in non-invasive skin rejuvenation that offers a combination of scientific medicine and alternative techniques.
Expand your knowledge, gain positive energy and learn practical tips that will change your views on skin care and deliver with results that improve your clients’ lives.
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Click here for Saturday Sessions
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